Here’s a snapshot of some of the other projects conducted last year. The headings can give us some direction, yet it is still a little brief.
Executive Summary
Introduction
Business Innovation
Location
Audience
Competition
Management
Company Overview
Objective Purposes
Philosophy
vision Statement
Mission Statement
Future Plans
Graphic Profile
Product and Service
Benefits to Customers
Service and Maintenance
Legal Issues
Advertising
SWOT Analysis
Marketing Strategy
Advertising and Promotions
Market Acceptance
Target Audience
Customers
Customers Needs
Niche Market
PPPP
Competitor Analysis
Operations
Production
Location
Inventory
Business Structure
Organisational Structure
Personnel and Staff Requirements
The Team
Financial Plan
Income Summary
Seasonal Changes
Expenses
Future Forcast – Year1-5
Balance Sheet
Appendix
Bibliography
Creativelogik 